We Don’t Lift Anniversary Flyer 2021
I revisited the magazine cover flyer idea for our 3rd anniversary at our new location.
Stay Nerdy
I revisited the magazine cover flyer idea for our 3rd anniversary at our new location.
After the positive reception of my Super Lap Battle 2020 brochure the event organizers commissioned me to create another brochure for 2021. I was able to add more content such as new driver interviews, more advertisements, and a list of the participants. We learned we will have to print more for next year, as we …
I needed to have entrants sign up early enough for me to get the Super Lap Battle 2021 brochure printed with them in it. In order to encourage early sign-ups we offered a free t-shirt included with registration. This was the design I made for the t-shirt. It features the two fastest cars from the …
Apex Pro wanted to do a collaboration with my company We Don’t Lift. The commissioned a t-shirt design from me. I decided to recreate their logo utilizing racetracks that their users had collected data from. Every racetrack on the shirt is from Apex Pro’s actual data. I started by collecting all of the track maps …
I was commissioned by GRIDLIFE competitor Nick Stentiford to design a pinstripe suit graphic that could be dye sublimated on a custom racing suit for him. The pinstripe suit aesthetic had actually been done before with other racecar drivers, but none were really what Nick was looking for. After a lot of research on what …
In an attempt to assist the growing time attack scene in the United States, I wrote and designed a 40 page event guide to be handed out at Super Lap Battle 2020. It included the schedule, venue map, interviews with past competitors, and advertisements. I provided sponsors with the required dimensions and format for their …
I coached an aspiring drifter on how to earn sponsorships for his drifting program in the Formula Drift series and GRIDLIFE. We listed several potential companies he would approach, categorized them into different industries, and adjusted his proposal for each those separate industries. I gathered and presented research from the SEMA market report, event attendance …
In order to encourage early sign ups and earn some revenue to pay for the 2020 Super Lap Battle brochure I was creating I whipped up a t-shirt featuring two of the fastest and most iconic cars from the previous year at Super Lap Battle. These were the two drivers I ended up interviewing in …
I thought it would be a fun idea to make magazine covers to announce the “Re-Grand Opening”(we moved from a 200sq ft space to a ~1200sq ft space) of my company. My customers still quote the text on these magazines when they come in the store, even two years on.
We Don’t Lift Racing had been competing with the NSX as it sat since 2016 but we were not getting a lot of media attention. Our title sponsor, SPN Performance, wanted to change that. We decided to do what had worked for a Formula 1 team that year- going pink. We decided on a Force …